A Chinese Internet personality's recent stunt bit back when she tried to eat a live octopus for her followers' entertainment.
The woman, who goes by the online handle "seaside girl Little Seven," was live-streaming the stunt when her tenacious tentacle-toting target wrapped its slimy limps around her face.
She can be heard yelping in pain, lamenting the sea creature's "painful" suction.
Once free of the cephalopod, the vlogger notes a bloody cut on her cheek left by the animal.
She reportedly claims her face is "disfigured" before vowing to "eat it in the next video," according to The Independent.
Check out the crazy video above.